Communication & Culture

The Green Intranet – It's campaign time!

One of the recessionary impacts on organisational life has been that employees have felt rather neglected and less engaged. Cut backs on "softer" areas have resulted in less time and budget for making staff feel part of their organisation.

One way to remedy this at low cost is to exploit your intranet environment as a means of building sustainability and green practice among staff. Why not use your intranet as a "green motivator" by running a campaign through the intranet.

A "how to" guide is contained in a new IBF Green Intranet briefing paper that provides 10 tips for organisations seeking to use the intranet to combat climate change.

Intranets have the opportunity to play a front line role in corporate efforts to combat global warming. Through a host of real-life examples from IBF member organisations and others, IBF present 10 ways for an organisation to use their intranet to build environmental practice and capability:

  1. Automate administrative processes
  2. Use web meetings to cut travel
  3. Convert travellers into online collaborators
  4. Use the intranet to enable telecommuting
  5. Enable car pooling
  6. Make more efficient use of office space to enable reductions in real estate
  7. Migrate printed documents online
  8. Engage employees in greening the organisation
  9. Provide environmental performance data
  10. Provide visibility of employees’ availability and whereabouts

Available exclusively to IBF members, ‘The green intranet: 10 ways to use your intranet to build sustainability’ briefing paper provides a host of real life examples from organisations including IBM, Aviva, BT, Highways Agency, Nokia, Yahoo! and Sun Microsystems who are using their intranets to do everything from enabling telecommuting to engaging employees in greening the organisation.

Find out more about the IBF research programme.

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